I am Francesco Luciani, an IT professional with a passion for technology and hospitality. The idea behind Lucis Media was born from my personal experience as a guesthouse manager, where I gained first-hand insight into the unique needs of the sector. This experience revealed the crucial role a well designed website and online advertising play in driving direct bookings and reducing reliance on OTA agencies as well.

With this vision in mind, I founded Lucis Media – a specialized agency dedicated to creating custom websites and digital marketing campaigns for guesthouses and hotels. Backed by a small team of collaborators, we focus on delivering tailored solutions that reflect the unique character of each property.

Our mission is to design user-friendly, visually appealing websites that make it easy for guests to book directly, while developing personalized marketing campaigns to maximize visibility and revenue. We understand the challenges faced by property owners and strive to provide solutions that save time, reduce commission fees, and enhance the guest experience.

At Lucis Media, we combine technical expertise with the knowledge of the hospitality sector to deliver tangible, measurable results. Whether you’re looking to establish a strong online presence or optimize your existing website, Lucis Media is here to help your business thrive in the digital space.